Still Ugly After All These Years, and Proud of It

July 30, 2008
Posted by Jay Livingston

When did it start, this arrogance towards other countries and cultures? Jefferson, Washington, Franklin, and the rest – these were men of the world. The stated motivation for the Declaration of Independence was a “decent respect for the opinions of mankind.”

Compare that with the reaction to Barack Obama’s remark a couple of weeks ago. Here’s what Obama said. “You know, it’s embarrassing when Europeans come over here, they all speak English, they speak French, they speak German. And then we go over to Europe and all we can say is ‘merci beaucoup!’”

The conservatives jumped all over Obama’s decent respect. The Weekly Standard put it on their “Obama Snobbery Watch.” Mitt Romney, probably still angling to be McCain’s running mate, said, “I do think that, frankly, Barack Obama looks towards Europe for a lot of his inspiration. I think John McCain is going to make sure that America stays America.”

In other words, knowledge of other countries or languages, any attention to them at all, is un-American, anti-American.

Here’s Sen. McCain in a weekly radio address
Good morning. I’m John McCain, and this week the presidential contest was a long-distance affair, with my opponent touring various continents and arriving yesterday in Paris. With all the breathless coverage from abroad, and with Senator Obama now addressing his speeches to 'the people of the world,' I’m starting to feel a little left out. Maybe you are too...
Paris. There it is. Obama went to Paris. What more evidence do we need of his disloyalty?

It’s been nearly a century since “How ya gonna keep ’em down on the farm after they’ve seen Paree?” But apparently the City of Light is still a too-tempting drug, luring Americans away from the heartland. If you do go there, you have to wear your strongest American armor to ward off the temptation. . . like this American couple:



(The back of that Texas t-shirt says “Bush ’08.”) They come to a cafe in a nice section of Paris.


They’re loud. They order “Freedom Fries.” They order steak tartare and send it back to be cooked. They bring their own bottle of American ketchup. They snap their fingers for the waiter and complain about the service. They offer $100 to a couple to give up their table. (The couple declines, probably since $100 is worth only about 4 euros these days.)

OK. It’s not real. It’s an updated version of “Candid Camera” called “What Would You Do?” on ABC. (Those black Mercedes vans have “hidden” cameras.) As it turned out, the French were remarkably tolerant. Nobody told them to get lost.

Still, it’s interesting that ABC thinks we’ll enjoy watching ourselves barging through another culture tromping on everyone’s toes. Surely, not all Americans think ignorance is something to be proud of. Political campaigns seem to call out extremes, and appealing to the Xenophobe sector of your base probably doesn’t lose you too many votes elsewhere. But even though the Ugly American may be a caricature, it’s still something we recognize. Obama’s mistake was to refer to that ignorance as a matter of embarrassment rather than affectionate amusement and pride.

Big hat tip to Heather at Secrets of Paris.

What's In a Name . . .er, I mean, Style Sheet?

July 29, 2008
Posted by Jay Livingston

“In the 1950s, as a founder of rock ’n’ roll, Mr. Diddley . . .helped to reshape the sound of popular music worldwide,” (from the New York Times’s obit).

Mr. Diddley???

The Times style sheet requires that all names be preceded by a title (except in the sports section), even when the rule makes a mockery of the dead. Did anybody ever before call him Mr. Diddley?

I came across something similar in Daniel Gilbert’s Stumbling on Happiness, where the endnotes conform to some standard academic style.
R. Dass, Be Here Now (New York: Crown, 1971)
as though friends on a first-name basis would greet the spiritual teacher with a hearty, “Hello, Ram.”

It would be like Chief Sitting Bull’s friends calling out, “Hi, Sitting.” And if the chief ever published anything, he’d appear in the notes as “S. Bull.”

If the name doesn’t fit the style sheet, too bad for the name.

Mad Men - Submitted for Your Approval

July 26, 2008
Posted by Jay Livingston

Mad Men begins its second season tomorrow, and I’m not ready. I came to the show only very recently – friend’s house at the shore with AMC On Demand and not much to do at night. But here’s my take, based on the first three episodes.

At first, I thought Mad Men reminded me of Far From Heaven – the 1950s suburban dream undermined by illicit desires (homosexual, interracial) or its present-tense counterpart American Beauty. Then I thought it reminded me of Good Night and Good Luck – guys in business suits with narrow lapels smoking lots of cigarettes.

Now it reminds me of The Twilight Zone and The Sociological Imagination.

KRAMER: All right, so what you’re saying – that we’re wrong? Oh, everybody’s wrong but you!

JERRY: You know, this is like that Twilight Zone where the guy wakes up, and he’s the same - but everyone else is different!

KRAMER: Which one?

JERRY: They were all like that
For those who haven’t seen or heard about the show: it’s set in 1960 and centers on a large Madison Avenue advertising agency. But Don Draper, the main Mad Man, seems more like one of those Twilight Zone protagonists who finds himself in a setting where everything is familiar and yet strange. He seems to sense that something is wrong but can’t quite realize what it is.

But we, the viewers, know. It’s the society and culture of the time. Society and culture are a straitjacket, but one that is so comfortable we are rarely conscious of wearing it. Or else we think that it’s a really good-looking part of our wardrobe. The Mad Men of 1960 are in the vanguard – hip and cynical. Everything’s up to date on Madison Avenue.

It’s only from the perspective of a few decades that these guys appear so old-fashioned, so unaware and limited. The 2008 choices that we take for granted did not exist in 1960. More tellingly, the historical period also limits how people can think about their own lives. We long for the characters to see things differently, with the thoughts that we have. But for the people of 1960, those ideas are just not available.

Those historical forces don’t bother the characters at all, certainly not the men (for viewers today, the arbitrariness of 1950s sex roles leaps off the screen). America is the best of all possible worlds, and the Mad Men are doing quite well in it, thank you. Yes, there are problems – secretaries weep in the powder room, an unfulfilled housewife talks to an unresponsive psychiatrist, unsatisfied men have affairs and drink too much. They all lack the sociological imagination to see their personal troubles in the frame of the social and cultural forces of this particular historical period.

Even Don Draper doesn’t bring our 2008 consciousness to his 1960 existence. Still, we feel that he is our vicarious link to that period because he cannot fully commit himself to the reality of his time – not to his good job, which he does well, not to his pretty wife and his lovely suburban home, not to his artistic mistress, and certainly not to his frat-boyish co-workers. He is the Twilight Zone character in this alien world. Or rather, he himself is the alien, the outsider searching for others of his race.

And we here in 2008? We’re aware, aren’t we? We’re not wearing any cultural straitjackets, right? But when the people of 2040 look back at us, what will they see? What will be so obvious to them that is so invisible to us?


As I said, I’m basing my impressions on only the first few episodes. It’s possible that as the show continues week after week, we will get drawn into the characters’ struggles and lose our sociological distance.

Disney v. Satire

July 24, 2008
Posted by Jay Livingston

“Satire is what closes on Saturday night.” So said George S. Kaufman. The updated version is “Satire is what Disney closes on Saturday morning.”

A couple of weeks ago, I blogged about the satirical website BuyNLarge.com that Pixar set up to accompany Wall-E. In the movie, Buy N Large has come to dominate the universe by feeding our desire for consumer products and entertainment. The only thing that people do is shop and lie around watching television. The website continued this satirical idea in a delightfully pointed way.

The final sentence of my post about the website was, “I wonder what kind of reception it’s getting among the Disney brass.”

Now we know.

When you click on BuyNLarge.com now, instead of getting the tongue-in-cheek fictional website, you get an utterly conventional Disney-style movie auxilliary complete with games, video clips, stuff to buy, and even links to real corporate tie-in sponsors.


The only trace of BuyNLarge.com I could find on the Internet (aside from the two images I posted) was the Disclaimer page, which begins
In order to access services through our site, you must provide us with certain personal information such as your name, your Vari-Credit number and expiration date, your Vari-Credit billing address, your telephone number, your e-mail address and the name or names of the person(s) in your immediate family. We may also ask you for other personal information, such as your medical history.

All acquired customer information becomes the property of the Buy n Large corporation and can be used (but is not limited to) any venture the Buy n Large Corporation deems beneficial to it. By visiting Buy n Large (or a Buy n Large partner) the user agrees to relinquish (if requested) any personal assets that may be deemed "usable” by the Buy n Large Corporation; this includes (but is not limited to) real estate, stock holdings, user transportation, employment income and the users “soul” (either real or imagined, regardless of spiritual or religious affiliation).
This gives you some idea of what the rest of BuyNLarge.com was like. If anyone knows where BuyNLarge.com can be found, please spread the word.

How Smart is the QB?

July 20, 2008
Posted by Jay Livingston

Former defensive tackle Tim Green once said that being a quarterback, reading defenses to find the open receiver, “is like doing calculus problems on flash cards.”

So when I heard about the NFL’s IQ test test – fifty questions in twelve minutes – I figured that quarterbacks would be at the head of the class. Close. But they’re outscored by their protectors – the interior offensive line. The averages are pretty close for all the interior offensive players. Ben Fry, author of Visualizing Data, graphs the results.


It’s not an easy test, and most guys don’t finish in the allotted time. Only one player, punter and Harvard grad Pat McInally, got a 50.

If you want to take the test yourself, go here and follow the link.

Hat tip to Alex Tabarrok at Marginal Revolution.

Pick a Psych Journal, Any Psych Journal

July 19, 2008
Posted by Jay Livingston

I’ve been reading Daniel Gilbert’s Stumbling on Happiness. As Gilbert warns in the Foreword, it’s not a self-help book on how to be happy. It’s an academic psychologist’s take on how we think about happiness and about other things. Like most academic books, it cites many journal articles, especially those based on psychology experiments.

As I read Gilbert’s summary of one experiment, I said to myself, “That sounds like a JPSP article.” Now, there must be dozens of psychology journals that cover the kinds of topics Gilbert was talking about, but this study seemed like just the kind of thing that would appear in the Journal of Personality and Social Psychology, at least as I remembered that journal from my days in grad school long ago. I turned to the notes in the back of the book, and I was right.

Amazing. I felt like I was watching myself as a magician – eyes closed, hand pressing his temple in great concentration – calling out the name of the selected card. Jack of Hearts. Maybe I did learn something in grad school. (Full disclosure: mostly out of ignorance, I had enrolled in a social psychology program; my degree is in “psychology and social relations.”)

A few pages later, the same thing happened – from Gilbert’s description of a study, I was almost certain it would be a JPSP article. Again I checked the endnotes, and again I was right.

Unusual powers of perception? Then I recalled one technique that a magician can use to be sure of knowing that the card you selected was the jack of hearts.




So I took a quick look through the endnotes and did a rough count. If journal citations were playing cards . . . .


I’m exaggerating. Other journals were represented. There were “only” 77 JPSP citations. In some chapters, that was one per every three footnotes. Surely, there must be measures of journal influence and dominance in their field. I wonder if the degree of citation inequality varies among disciplines.

What Color Is Your Paramour?

July 16, 2008
Posted by Jay Livingston
Sociological musings in the checkout line at the Publix. Two lovers, two magazines. Same story. But why is A-Rod so much darker on the In Touch cover than on Us?


I did not buy the magazines to see if the stories too were different. I didn't even buy the Star to see if Mary Kate was going back to rehab.

Virtual Bumps

July 13, 2008
Posted by Jay Livingston

Optical illusions. I had always thought of them as fun, like a joke. Interesting too for speculation about abstract matters of perception or cognitive science. This blog has even had a post about one very small but useful application of trompe l’oeil.

Yesterday’s New York Times has a story about trompe l’oeil speed bumps. If you’re driving and you see these in the road ahead of you . . .


. . . you’d probably slow down. At least the first time. After that, you might realize that these “bumps” were really two-dimensional representations.

I wonder if the traffic people in Philadelphia took their idea from artists like Julian Beever.


The illusions as photographed are wonderfully deceptive. But they fool the eye only from certain angles. Look at this sidewalk swimming pool. That’s Beever himself about to test the water with his toe.


Now look at this same sidewalk from a different angle.


Oh well, maybe the Philadelphia drivers will slow down just to admire the art.

Something About Role

July 10, 2008
Posted by Jay Livingston

These photos illustrate something about role, but I’m not sure what.




Rev. Christopher J. Waitekus, the priest at St. Ann’s Catholic Church in Lenox, literally wears two hats. Right after the Sunday mass, and still wearing his priestly vestments, he pops on his policeman’s hat, walks out onto Main Street, and directs traffic. He has to get his flock quickly out of the church parking lot, and the town police force is fully deployed elsewhere to handle Tanglewood traffic.

Buy n Large Online

July 6, 2008
Posted by Jay Livingston

If you've seen Wall-E, you know how good it is. But wait, there's more.

Don't miss the Buy n Large website. [Update, July 23. This link is no longer active. The cowards at Disney apparently took it down.]

(Click on the image to see a larger, readable version.)

The News section of the Website has items like this:

(Click on the image to see a larger, readable version.)

The site also announces the launching of BNL's Infotainment network, "where the news of the world will always be shown in an entertaining, softer light."

The people at Pixar must be having a ball with this one. Like the movie, it's excellently realized, and like the movie, it satirizes certain aspects of American life. I wonder what kind of reception it's getting among the Disney brass

Capture the Flag

July 4, 2008
Posted by Jay Livingston

For decades, liberals have let conservatives win the game of capture the flag. Lefties didn’t even bother to get in the game.

Things may be changing.

I went to a Fourth of July celebration in Lenox, MA – a reading of the Declaration of Independence. Twenty or more readers, each taking the mike and reading a few phrases. Here’s one of the readers.


How liberal is Lenox? The guy sitting beside me said that the when the readers came to the list of grievances against the king, instead of saying “he,” they should have just said “George.” Indeed, at those passages that had contemporary overtones, the crowd applauded enthusiastically (“He has made judges dependent on his will alone”). The one about the “merciless Indian savages” evoked a collective discomfort – silent but palpable nevertheless.

How liberal is Lenox? This Prius with a peace symbol on the gas tank is right at home.

I'm Feeling Lucky

July 2, 2008
Posted by Jay Livingston




Or do I mean I'm feeling sari for myself?

We see t-shirts like this, and nobody thinks twice about them. Why do we find it interesting enough to blog about when we see this kind of thing on a sari?

The photo, from Our Delhi Struggle, was taken in a clothing shop in Guragon, which it describes as "a high-tech sub south of Delhi." (You may have spoken with someone there on the phone.) I found it via Sociological Images. Both sites have another photo showing the sari full length.

Evidence of Absence

July 1, 2008
Posted by Jay Livingston

Here’s a neat use of the Internet as a research tool.

Harrison Pope, a professor of psychiatry, had the idea that “repressed memory” was a fairly recent invention. Recent, not in the sense of the 1980s with those “recovered memories” that led to false convictions in child molestation cases. But recent in the larger historical sweep. Pope thought that the concept of “repressed memory” was something that arose with the romantic sensibility of the nineteenth century.

So now you have the hypothesis that repressed memory didn’t exist before 1800. But how can you prove nonexistence. Pope didn’t know of any references to it before then, and neither did anyone he talked to. But their knowledge of was certainly not comprehensive.

As Donald Rumsfeld said, absence of evidence is not evidence of absence.

So Pope offered a reward: $1000 to anyone who could come up with a reference to repressed memory before 1800. He posted it to some thirty Internet sites in three languages.


The strategy resembled that of distributed computing projects, like folding@home, where hundreds of personal computers are hooked up to form a network that functions like a supercomputer. But in this case, what was being networked was not computing power but good old-fashioned human brainpower and knowledge.

Pope got several responses, but none of them met the criteria. So he published his paper arguing that repressed memory was a nineteenth-century invention and therefore less a matter of neurology than of culture.*


*After Pope published the paper, someone did send a valid example – a French opera of 1786. Only one example, and even then, Pope had missed by only 14 years. A slightly longer write-up of the project can be found here.

How Did They Know?

June 27, 2008
Posted by Jay Livingston



The teenager-in-residence is threatening to get one of these to wear when I'm around.


This shirt and similarly inspiring merchandise are available at despair.com

Truth, Justice, and the American Way

June 26, 2008
Posted by Jay Livingston

“How can you defend those people?” That’s a question people often ask defense lawyers, especially public defenders, who can’t very well say that they’re in it for the money.

But with all the stories of the exonerated, we might also ask how district attorneys can prosecute people who are innocent, and continue to prosecute them even in the face of exonerating evidence.

The answer is the same for both. If you want to understand what people do and even what they think, look at their roles in the system.

Case in point (and in a story in Monday’s Times):

In 1990, a bouncer is fatally shot outside The Palladium at Union Square. Two men are eventually convicted and sentenced to 25 years. In the next decade, new evidence emerges that two other guys did it. The DA asks prosecutor Daniel Bibb to review the case. Bibb investigates and becomes convinced that the convicted men are innocent.

What will the Manhattan DA’s office do?

If you said “release the innocent dudes,” lose a turn and go back three spaces.

“Top officials told [Bibb] . . .to defend the case anyway.”

The reason you lost a turn (if you did) is that you forgot that in the US, we handle criminal cases on an adversarial model, a contest between two sides, rather than as a search for truth and justice. In this system, the lawyers on each side are supposed to fight for their clients.

But Bibb didn’t fight for his client, which is why the story is newsworthy. He tanked, threw the case. He helped the defense as much as he could – tracked down witnesses, went easy in cross-examination, told defense lawyers when they weren’t asking the right questions. At the judicial hearing on the case, he “lost.” One man had his conviction dropped; the other was granted a new trial and eventually acquitted.

Truth and justice may have been served, but apparently what Bibb did was a no-no.

“He’s entitled to his conscience, but his conscience does not entitle him to subvert his client’s case.” So says Stephen Gillers, a professor of legal ethics at NYU Law.

Bibb’s client was the DA, and the client’s case was to have the convictions upheld. If Bibb didn’t want to work for that goal, he should have taken himself off the case. That way, they could have assigned it to some other prosecutor who would do all he could to keep the innocent guys in jail.

I had thought that prosecutors were also supposed to be concerned about the truth, and perhaps they are. But apparently their role in the adversarial system outweighs that consideration. That role also shapes their perceptions. Their investigator, Bibb, spent nearly two years searching for the truth about the crime, and he concluded that the men were innocent. Nevertheless, the DA’s office “has said it had good reason to believe that the two men were guilty.”

And Bibb? He left the DA’s office, understandably. He’s now a defense lawyer, but his disloyalty has damaged relations with his former colleagues, and those relations are important for defense lawyers. A lot of their work requires them to make deals with prosecutors.

Searches and Seizures

June 25, 2008
Posted by Jay Livingston

To be obscene in a criminal trial, a sexy picture, movie, Website or whatever has to be offensive to “community standards.” But how do we know what community standards are?

A defense lawyer in a Florida case is using Google. He’s presenting data on the number of Google searches in Pensacola. (New York Times story here.)
In the trial of a pornographic Web site operator, the defense plans to show that residents of Pensacola are more likely to use Google to search for terms like “orgy” than for “apple pie” . . . “We tried to come up with comparison search terms that would embody typical American values,” Mr. Walters said. “What is more American than apple pie?” But according to the search service, he said, “people are at least as interested in group sex and orgies as they are in apple pie.”
I’ve come to know a little about this kind of search myself. On May 2, I blogged about the reaction to a picture of Miley Cyrus in Vanity Fair. I gave my post the title “Good Girl, Naughty Picture.” Since then, that post has gotten more traffic than any other – about one seventh of all hits on this blog.

It was the “naughty” in the title that did it. Google “15 year old girls naughty pictures,” and I’m at the top of the list. Other search strings that have brought readers here include
  • naughty 9 year old girls
  • naughty girls with their naked photos
  • 16 year old girls naughty pictures
  • 13 year old girls being noughty [sic]
  • disney naughty lines
You get the idea.

I realize that writing these phrases in this post will bring even more naughty Googlers. But how else can I only report the relevant data? I’m not proud to be so highly ranked on these Google searches.* No doubt, these seekers of naughty, like the readers who got here looking to win the lottery by visualization, were disappointed. But I prefer to think that once here, they abandoned their original intent and actually read the post. Then, socio-curious they started looking around at other pages. Fascinated, enlightened, and thirsting for more, they clicked on the links to other blogging sociologists . . . . That’s my fantasy, and I’m sticking to it.

* I am pleased, however, that on a search for “Goffman, Milgram,” I’m in the top two or three. Add “Borat,” and it’s no contest.

Sleeping Around in the Neighborhood

June 24, 2008
Posted by Jay Livingston

No, it’s not Desperate Housewives. It’s more Amitai Etzioni than Eva Longoria.

A 50-year-old suburbanite decides to ask his neighbors, one by one, if he can have a sleepover – spend the night, get to know them.

It sounds like that Cheever story, “The Swimmer,” where a man decides to make the eight-mile trip home by water – swimming through the backyard swimming pools of his neighbors.

But where the Cheever character is alcoholic, self-centered, delusional (and fictional), Peter Lovenheim is concerned about community. He has read some Bowling Alone. He cites GSS data on the decline of spending a social evening with neighbors. He realizes that his neighbors know one another superficially if at all and may not know the names of those who live just a few doors down. So by phone, e-mail, or ringing the doorbell, he proposes his sleepovers.
His teenage daughter tells him he’s crazy.
Sure, the sight of your 50-year-old father leaving with an overnight bag to sleep at a neighbor’s house would embarrass any teenager, but “crazy”? I didn’t think so.
In fact, over half of the eighteen people he asks say yes. And the results are positive, at least according to Lovenheim in yesterday’s op-ed column in the Times. The neighbors haven’t written their op-ed pieces yet.

The quest for community seems like a permanent part of the American experience. Books like Bowling Alone document and lament the decline of community. And it’s not just academics who sense this loss. Community, like sex, sells. When I clicked on the Wesbsite for Brighton, NY, the dateline for Lovenheim’s article, I found this tagline: “one of the finest communities in which to live, work, and raise a family.”

Maybe so, but it’s also a “community” where, without the effort of “crazy” people like Lovenheim, “we also divide ourselves with invisible dotted lines . . . the property lines that isolate us from the people we are physically closest to: our neighbors.”

Childhood - Purity or Danger

June 23, 2008
Posted by Jay Livingston


In American movies, children are usually good. They are uncorrupted by adult motivations like greed, lust, anger, pride, etc. The adults in their lives, especially the men, are either well-meaning but ineffectual, even foolish, or downright vindictive.

Children are not just morally superior, they are more competent and more resourceful. In “Home Alone” and “Ferris Bueller,” the child left is left behind by the nice but foolish adults and outwits the mean adults. Kids don’t really need their parents, but parents often need their kids. In movies like “The Parent Trap” and “Sleepless in Seattle,” the grown-ups, though obviously intended for each other, are so encumbered by adult doubts, fears and ignorance that they can’t get together. A child has to engineer the romance.

Some British fictions give us a far different view. Children left to their own devices, without adults to rein in their imaginations, become cruel, dangerous, perverse. Think Lord of the Flies. I was reminded of this recently when I watched the DVD of “Atonement.” In the central incident, the mainspring for the entire plot, Briony, a girl of twelve or thirteen, tells a lie, and she coerces an older but weaker girl into going along with the lie. Her sin has disastrous consequences for two adults – her older sister and the man she loves. Briony looks up to them, but she is also jealous, selfish, and ignorant. She doesn’t yet understand what adult love is all about. Her vindictive act nearly destroys these two good people. The atonement the title refers to is Briony’s atonement for this lie, a process that the becomes the core of her life and work, first as a nurse, then as a writer. The message of the film and book is one we rarely find in American fictions: growing up – becoming mature, an adult – means realizing how terrible one was as a child.

(The movie begins in the 1930s, when girls of thirteen were less sexual. Developmentally, Briony seems more like an eleven-year-old of today. The movie also has plenty of material for an essay on social class – I was reminded again of what my friend
Melissa said long ago: “All British films are about the class system”– but I leave that to others, perhaps Phil.)

Internet Style

June 21, 2008
Posted by Jay Livingston

“No one, my hit counter tells me, reads blogs on the weekend.” That’s from an essay, “How is the Internet Changing Literary Style?” at a blog called Steamboats Are Ruining Everything. I think the author is Caleb Crain, but you have to do some detective work to figure that out. Anyway, I’m posting this on a Saturday.

Crain’s essay is a medium-is-the-message piece with a lot of Goffman. The Internet, Crain argues, shifts or blurs the boundary between “front” and “backstage.” It also limits “audience segregation,” and not just on MySpacebook.
It’s impossible to keep the members of the right-wing discussion group Free Republic dot-com from reading the posts at My Barack Obama dot-com, and vice versa. The internet's killer app, as the onetime internet mogul Michael Wolff once said, is eavesdropping.

Hat tip to Tyler Cowen for the link.

Our Bumpers, Our Selves

June 20, 2008
Posted by Jay Livingston

A while back, I invoked Goffman to explain road rage (that post is here). In our nondriving lives, we say, “Sorry” and “Excuse me,” when we inadvertently bump someone or get in their way. Without that little apology, the act itself would imply a “dissing” of the other person, a diminishing of the social worth of that person. “Sorry” repairs the accidental affront the other person’s self. The highway removes the possibility of this “interaction ritual” (or ritual interaction). The other driver is left with only the fact of the offense.

Of course, not all drivers react identically. Some are more patient, others are quick to take offense at peceived disrespect. But how can you tell which is which?

Bumper stickers, window decals, and vanity plates, it turns out, are a good clue. William Zlemko, a grad student at Colorado State, found that the more of these a car sported, the more likely the driver was to respond to with anger (honking, tailgating) when he felt wronged by another car. And it didn’t matter whether the bumper stickers were about prying guns from cold, dead hands or visualizing world peace.

Szlemko frames the issue as territoriality. He refers to the vanity plates and bumper stickers as “territory markers.” I’d put it in terms of self. For some drivers, a car is a means of transportation. But for those who deck out their cars with these personalized items, the car is an extension of the self.

(The article is online at the Journal of Applied Social Psychology, Vol. 38 Issue 6 Page 1664 June 2008. Gated.)