Big Pink

April 24, 2010
Posted by Jay Livingston

Palermo is cleaning AC Milan’s clock, 2-0 in the first half. I don’t usually watch soccer – in fact, I’ve never seen either of these teams play before – but when I’m grading papers, it helps to have a sport that you don’t really have to watch, a sport where scoring is rare.

It wasn’t Palermo’s goals or outstanding saves that caught my attention. It was their uniforms.


If there were to be a new NFL franchise, what are the chances that its uniforms would be pink? Or a new NBA or MLB franchise? Maybe you have to be from Sicily to get away with this (“You got a problem with pink?”). More likely, pink doesn’t have the meaning there it has here.

In the US today, pink is the color of girls and of preppy guys who buy their shirts at Brooks Bros. It is definitely not the color of jocks. (I think that there are some evol-psych types who argue that seeing pink as feminine is part of human nature.) But pink hasn’t always had that meaning even in the US. Take a look at some of the pink posts by Lisa and Gwen at Sociological Images (here and here, for example).

Hail to Thee, Gay Spirit

April 23, 2010
Posted by Jay Livingston

I know it’s unfashionable in the sociology of culture to look to the mass media for signs of the zeitgeist (spirit of the times). But could it be mere coincidence that on the very same day (today) that the New York Times crossword uses the word “gaydar” for the first time (definition: “Sense of orientation”)

(Click on the image for a larger view.)

we also get the news that Riverdale High – where Archie, Betty, Jughead, Veronica and the rest have been attending in blissful heteronormativity all these years – will soon have an openly gay student?

Up Against the Wall Street Banks

April 22, 2010
Posted by Jay Livingston

President Obama could have stayed in Washington today to make his pitch for financial regulation of banks. But he decided to make the trip up to New York, and I think I know why. It’s all about “Wall Street.”

Words matter, as Bill Clinton recently said, alluding to an earlier speech by Barack Obama. Words matter to survey researchers too, not just to Democratic presidents. Ask people about the rights of “gays and lesbians,” you get one answer. Ask about “homosexuals,” you get less support. (See my earlier post here.)

Now it’s the banks. Should they be regulated? If you ask about “large banks and financial institutions,” the difference between Favor and Oppose is negligible* – three percentage points. But if you ask about regulating “Wall Street Banks” the difference jumps to 14 points – 50% in favor, 36% opposed. (From a recent Gallup poll.)

The choice of words matters, but it matters more to some people than others. Mostly Republicans. When you break down the Gallup data by political affiliation, the results look like this.

(Click on the chart for a larger view.)

For Democrats and Independents, the choice of words makes little difference.** A big bank is a big bank regardless of its address and regardless of what you call it. But not for Republicans. They are generally against regulation, of course. Only 22% of Republicans want to regulate “large banks,” and 70% oppose such regulation. But ask them about “Wall Street banks,” and regulation begins to look better. Thirty-five percent are in favor. And opposition drops to barely half (53%).

I leave it to readers to speculate as to why Republicans find that large banks are so much more in need of regulation when those banks are located in New York’s Wall Street district. But no wonder that the world’s largest banking group, HSBC, has been promoting itself, in the US at least, not as a multinational giant but as a repository of local values.


* That’s within the 0.95 margin of error of 4 points.
** The differences are within the margin of error, which is 5 points in the split-sample questions.

Who Do You Trust?

April 20, 2010
Posted by Jay Livingston

Last August, I said here that the TeaBaggers and other angry Republicans didn’t really believe in democracy. They don’t seem to accept the idea that the person who gets the most votes gets to be president. To them, Obama is an illegitimate usurper. He’s not the “real” president. And the people who voted for him are not “the real America.”

The recent Pew report on trust in government provides some support for this idea. The report also shows that these sentiments didn’t arise just with the Obama presidency. Generally, Democrats are more accepting of Republican administrations than are Republicans of Democrats.
The Pew survey did not ask about “legitimacy.” Instead, the key question is about “trust.” It asks whether the government in Washington can be trusted to do the right thing. The graph below shows the percent who answered either “always” or “most of the time.”


The trend is downward, and Democrats and Independents are generally not far apart in their levels of trust. Republicans are subject to greater mood swings.

Pew suggests that the low level of trust will translate into a loss of seats for incumbents come November. Political scientists, like John Sides at The Monkey Cage , suspect that if the economy bounces back, people will become more trusting of incumbent Democrats, or at least trust them enough to vote for them.

If the economy is the key, the Democrats may not have to fix the government to mitigate their losses in 2010, simply preside over an improving economy.

But when I look at the graph, I see Republicans whose trust of Republicans and distrust of Democrats seem impervious to economic winds. Look at the two previous presidencies. The Clinton era was, by any economic measure, a period of great economic prosperity. The Bush years, by contrast, started with a recession, continued with flat or slightly declining income for all but the top earners, and ended with the worst economic disaster since the Depression. Yet Republicans were twice as trusting of George W. Bush as they were of Bill Clinton.