Posted by Jay Livingston
Google finishes your sentences for you. At least, they finish your partially typed search string, based on what searchers before you have sought.
Then Google gives you a list of Websites based on their Algorithm. The way people talk about The Algorithm, I get a picture of some powerful, mysterious god. Those who can unravel its secrets stand to gain mightily by having their Website win the race to the top.
Maybe the Republicans have nailed it. Or maybe they just paid for it. Here’s what you get if you want to donate money to the Democratic National Committee. (Pink-background sites are paid ads.)
A search for donating to the Republicans has no Democratic ads.
(Click on the image for a larger and possibly clearer view.)
What’s interesting here is the autocomplete. Apparently, a lot of people who want to donate to the Republicans are also concerned that they get a tax break for their largesse. Which pretty much confirms what they’ve been telling us about their position on taxes all along – paying less on their taxes is really, really important to them.