My Sweet Old et al.

February 15, 2015
Posted by Jay Livingston

Some fashions trickle down through the social class lattice.  It’s as though people look to those just above them to see what they’re wearing or what names they’re giving their kids. I see the same process with some words, though the crucial dimension is not wealth but apparent intelligence or education. You hear someone use the word fortuitous. It sounds so much more sophisticated than fortunate, and it seems to mean the same thing. So you swap out the more pedestrian term, and the next time you catch a lucky break, you say that it was fortuitous.

When something is perfect, why say that it’s merely ideal when you could say that it’s idyllic? It sounds similar, and you hear people use it in a context where ideal would also work, so it probably means the same thing. It just sounds so much more like a word the very well educated would use.  That’s why when I serve the salad, I ask my guests for their choice of dressage, which has the added advantage of sounding French.

And now we have Gwyneth Paltrow trying to jack up the tone of her advice just a notch. Here is a report from The Guardian.

(Click for a slightly larger view.)

It wasn’t the Mugwort the got me. It was the Latin. What happened to etc.Et (and) cetera (the rest of these things).  Et al. is for when the too-numerous-to-mention are people rather than things. They are alia – others. In the footnotes, et alia (“and other people”) gets abbreviated to et al. 

Needless to say, et al. is the province of the very educated –  the kind of people who talk about articles that have multiple authors. Etc., by contrast, seems so ordinary. Everyone uses it. So to give your Mugowrt advice a more scholarly aura, use et al.  Like idyllic, it’s gotta mean the same thing as the ordinary version.  Except it doesn’t. Steaming your vagina to “cleanse your uterus, et al.

Oh, who are the people in your neighborhood?

The Very Reasonable Dutch

February 11, 2015
Posted by Jay Livingston

An early post on this blog (here) compared two ways of framing bad behavior – as an evil to be punished or as a problem to be solved. The behavior was trivial and hardly evil – men peeing carelessly rather than mindfully, with reeking men’s rooms the result. The Amsterdam solution exemplified the Dutch problem-solving approach. Americans, I imagined, would have relied on punishment.

Peter Moskos has taken his Cop in the Hood blog to Amsterdam for a short while, and he reports on a similarly rational approach to a real problem. Amsterdam has long be a Mecca for pharmaco-tourism, and two tourists had died recently from wrongly identified drugs (heroin sold as cocaine).

The city put up signs to warn tourists. It may seem like common sense, but what American city would do this?

See the full post here, complete with pictures of the signs and most impressively, a letter from the mayor – a letter whose reasonable tone is hard to imagine from an American mayor faced with a similar problem.

Making Memories

February 10, 2015
Posted by Jay Livingston

An article in the Science section of today’s New York Times (here) says pretty much what I said in the previous post about memory and Brian Williams.  The author, Tara Parker-Pope, even uses the same metaphor – that most people think of memory as a video camera.

Here is how Parker-Pope puts it:

But the truth is our memories can deceive us — and they often do.

Numerous scientific studies show that memories can fade, shift and distort over time. Not only can our real memories become unwittingly altered and embellished, but entirely new false memories can be incorporated into our memory bank, embedded so deeply that we become convinced they are real and actually happened.


She then quotes  Elizabeth Loftus, the doyenne of eyewitness-testimony research, whose studies are also very relevant to questions about memory.

“You’ve got all these people saying the guy’s a liar and convicting him of deliberate deception without considering an alternative hypothesis — that he developed a false memory. . .  It’s a teaching moment, and a chance to really try to get information out there about the malleable nature of memory.”

Good luck with the teaching and really getting the word out. When Science goes up against ideology and common-sense, don’t bet the ranch on Science.

A more interesting question arises if Williams’s helicopter story is not a one-off but just the latest in a series of anecdotes that exaggerate the dangers he faced.  As with the helicopter story, it doesn’t mean that Williams was deliberately lying.  I would also imagine that all of us, when we unknowingly alter our memories, do what Williams did. We make them consistent with our image of ourselves and the world. 

Still, individuals differ, and while we all edit our memories and mistake the most recent version for the original, some people may revise the past more extensively and frequently.  Maybe Williams is doing what we all do but on a larger scale. As someone said of Warren Beatty in his Hollywood Lothario days, “He puts his pants on one leg at a time like everyone else. He just does it more often.”*

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*Even if more helicopter-like stories turn up, there are other possible explanations:

  • Williams’s enhanced memories are no more frequent than yours and mine,, but now since the helicopter imbroglio, his entire folder of stories is getting far more attention than anyone else’s.
  • Williams’s faulty memories are no more frequent, but they have much greater exposure.  Williams is called on (and paid well) to speak publicly about his work; he tells the stories audiences want to hear, and these often involve danger, drama, and important events.  My stories don’t have those elements; do yours? So no far fewer people will hear them. And although our stories may suffer from inaccurate memory, the cannot be easily fact checked. Williams’s stories can and are.

Ah Yes, I Remember It Well

February 6, 2015
Posted by Jay Livingston

I don’t think Brian Williams was lying.  Obviously he wasn’t telling the truth. The helicopter he was in was not hit by an RPG. But a lie is a deliberate falsehood – telling people something that you know to be untrue. Surely Williams is not so stupid as to think that he could get away with such a fabrication. He would have little to gain, and, as we are seeing, much to lose.

Instead, I think it was what Williams says it was – messed-up memory.  At some point in his recalling and recounting of the incident, he swapped in someone else’s experience for his own. After all, he was in the same place, he was in a helicopter, and did talk with the soldiers whose chopper was hit. So maybe he was feeling roughly the same emotions that he imagined they felt.

Once that idea became embedded in his mind, he constructed a story that fit. And the more often he told that story, the clearer and sharper it became both as a coherent narrative and as a memory.

Robert Krulwich too is a non-print journalist. He’s worked at ABC, CBS, and NPR.  Take four and a half minutes and watch this video. It’s an animated version of a “This American Life” story showing how Krulwich appropriated an anecdote that happened to his wife. He would regale friends with the anecdote, recounting it as an eyewitness, when in fact he had only heard about it second-hand from his wife. Yet he was absolutely convinced that he was there.


Should Krulwich be banned from the media? Should we distrust everything that he has ever reported?

What Krulwich and Williams did is something we all do. Forty years of research about memory has shown that memory is not a camcorder; it’s an editing program. We edit – dropping some details, altering, sharpening, and even adding others. We hit “Save,” and when we next call up the memory, we are opening not the original but the most recent edit of the file.

Unfortunately, most people still think of memory as a camcorder, and they are convinced that if someone remembers something that is not true, he must be lying and is therefore untrustworthy.* They’re wrong, but that doesn’t matter. I don’t see how Williams is going to survive this one.

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* Reaction to bad memory is not quite so simple. In this case, politics plays a part. Over on the right, the air is thick with schadenfreude over Williams’s troubles. Those same delighted folks were much more forgiving of Ronald Reagan’s memory lapses and conflation of movies with reality.