Scientific Management and Child Rearing

March 12, 2019
Posted by Jay Livingston

Listen to the opening minutes of the 2006 episode of This American Life that was rerun this past weekend. (If you don’t want to listen, a transcript is here. The clip ends with Ira saying, “and this is the way it was for decades.”)



The John Watson mentioned in this excerpt — the psychologist who thought that kissing your child more than once a year was “overkissing” — wasn’t just president of the American Psychological Association, he was the founder of behaviorism, which dominated academic psychology in the US for much of the twentieth century. Behaviorism focused on behavior. Thoughts, emotions, desires, personal attachment — these internal states were invisible, and behavioral psychology brushed them aside as unimportant or irrelevant.

Behaviorism in psychology was a close cousin of Taylorism in business. Both had little use for these human feelings. Frederick Taylor’s “scientific management” reduced work to a carefully controlled series of steps for workers to carry out with machine-like consistency. It was an inconvenient fact for Taylorism that the workers were people, not machines. They would just have to suppress those human qualities, at least on the job.

Behaviorists usually did their experiments on animals. The lives of these lab animals, as far as the experimenters were concerned, consisted entirely of learning — learning to get food, learning  to avoid electric shocks. These subjects could not convincingly protest to the psychologists that their thoughts and emotions were being ignored.

It’s only a short step from the psych lab to the nursery, from white rats to children, and the idea that raising kids was, or should be, a matter of conditioning. In both settings, but especially with children, the person in charge was imposing order and control on what in nature tended to be messy. And in bringing order to this messiness, scientific rationality was better than relying unthinkingly on what seemed natural. Scheduled feeding was better than on-demand feeding, and scientifically produced formula was better than breast milk. It may seem natural to respond to your child physically and emotionally, and in fact evolution may have made that response part of human nature, but John Watson says, “Let your behavior always be objective and kindly firm. Never hug and kiss them, never let them sit in your lap.”

As I listened to the podcast, glad that the days of behaviorist conditioning had been left behind, I suddenly remembered “Ferberizing.” In 1985, Dr. Richard Ferber published Solve Your Child's Sleep Problems. Its centerpiece was a technique that would condition your child to sleep through the night. When the child cries, do you wake up and give comfort? Bad strategy. Instead, well here’s Wikipedia’s summary of the Ferber approach:

1. At bedtime, leave the child in bed and leave the room. 

2. Return at progressively increasing intervals to comfort the baby (without picking him or her up). For example, on the first night, some scenarios call for returning first after three minutes, then after five minutes, and thereafter each ten minutes, until the baby is asleep. 

3. Each subsequent night, return at intervals longer than the night before. For example, the second night may call for returning first after five minutes, then after ten minutes, and thereafter each twelve minutes, until the baby is asleep.

It’s pure behaviorism. Instead of rewarding the undesirable behavior, the parents “extinguish” (as behaviorists say) the crying response.

You don’t ignore the child completely. It’s OK, even good, to stand in the doorway so that the poor kid doesn’t think you’ve abandoned them. But do not go into the room and comfort the child. Let them “cry it out.”

It works, said my fellow parents. The nights of crying it out had been followed by uninterrupted slumber for all. So my wife and I decided to try it. I cannot remember how old our son was at the time, nor do I remember the hour when he awoke crying, maybe around eleven p.m. We went to the door of his room. I checked my watch and mentally started counting down the three minutes. Our son, seeing us through the bars of his crib, cried even harder. And why not? The parents who he knew as reliable sources of comfort were now choosing to let him suffer.

After thirty seconds or so, I knew there was no way I could last three minutes.I turned to my wife.  “Dr. Ferber is saying let him cry.  Half a million years of evolution is saying go pick up the kid and hold him.”

And that was our one attempt at Ferberization.

Faith and Disaster

March 9, 2019
Posted by Jay Livingston

What do groups do when they are faced with strong evidence that their core beliefs are wrong? Ever since When Prophecy Fails (1957), we’ve known the answer. They try spread the word, both to others who they try to convert, and to themselves with greater demonstrations of their faith.

The phrase “acts of God” usually refer to natural disasters — floods, hurricanes, earthquakes, tornadoes. Yet after these events, no matter how devastating, people rarely give up their belief in God as a beneficent being.


When Prophecy Fails followed a group that believed that on a given date, the world would be destroyed but that aliens in flying saucers would come and rescue them. They were not unusual. Faith often is a belief in a distant and powerful figure who will save the group from disaster. If there are two such figures, the faiths can be combined.

The idea of a God-Trump alliance may be widespread among his Christian supporters. White House press secretary Sarah Sanders stated the idea explicitly: “I think God calls all of us to fill different roles at different times and I think that He wanted Donald Trump to become president, and that’s why he’s there.”

An act of God that caused great destruction and loss of life is not going to shake the faith of Alabama Christians. As for Trump, it’s possible that his administration will come through for Alabama. But even if FEMA fails to deliver the kind of relief Alabamians expect, and even if their lives do not improve during the Trump years,they will probably maintain their belief in his goodness and blame any misfortunes on others.

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Previous posts include examples of failed prophecy among liberals, the NRA, economists, and a Trump supporter in the South who is young, Black, and gay.

Suicide and Well-Being. SOC 101, Week 1

March 3, 2019
Posted by Jay Livingston

I begin the semester with Durkheim’s idea of social facts, and I use his example of suicide rates. The rate may be made up of individual cases, but that rate takes on an existence that seems separate from those cases. It is more a property of the society or the specific group. Here are the numbers of suicides and the rate per 100,000 (age-adjusted) in New Jersey for the last four years (CDC)
2014   786 (8.3)
2015   789 (8.3)
2016   687 (7.2)
2017   795 (8.3)
In three of the four years, the numbers are nearly identical, differing by only 9 suicides in a population of over eight million. So it makes sense to think of the rate as something about the state, not about the individuals that make up that rate. Rates in the other 49 states, though they vary widely from state to state, show the same kind of stability. Each year the state produces roughly the same number of suicides.

In case students had missed the point that it’s not about individuals, I remind them, “The 789 people who killed themselves in 2015 cannot be the same 786 who killed themselves in 2014.” I add, “There aren’t many facts in social science that we’re 100% sure of, but that’s one of them.”

My second point is that while we can use individual facts to explain other individual facts, when we try to explain social facts, those same explanatory individual facts often aren’t much help. For explaining the individual suicide, it makes obvious sense to look at a variable like happiness. I’m willing to assume that people who kill themselves are not as happy as people who don’t. But are people in Greece three times as happy as Americans? 

A headline in the local papers a couple of days ago looped us back to that first week of class.



In fact, New Jersey ranked 31st. The headline is referring to a recent Gallup report (here). Gallup calls its measure “well-being,” not “happiness.”  Whatever. As for the happiest or wellest-being  states? Here’s the map.


The map of well-being looks strikingly similar to the map of suicide that I show students in Week 1. The same states that have a lot of well-being also have a lot of suicide. Here is Gallup’s list of the top ten on well-being. I have added a column to show the ranking and rate for age-adjusted suicide.

(Click for a larger, clearer view.)
All but two of the states highest on well-being are in the top twelve on suicide rates. Only Delaware has a lower-than-average suicide rate.

If happiness doesn’t keep suicide rates low, what does? Durkheim’s answer was “social integration.” Unfortunately, Gallup doesn’t have a variable by that name. But the Well-being index is a score made up of five components: Career, Financial, Physical, Social, and Community. The one that seems closest to Durkheim’s conception of social integration is not Community (“liking where you live, feeling safe and having pride in your community”) but Social (“ having supportive relationships and love in your life”). What the scale-makers call Community does not sound a lot like Gemeinschaft. It's more an individual feeling of pride or safety. It does not require actual involvement with other people. By contrast, Social does seem to be a measure of interpersonal involvement.

Since Social seems much closer to Durkheim’s notion of social integration than does Community. So we shouldn’t be surprised that those high-suicide mountain states also rank high in Community. But mostly they are not among the highest in Social. New Jersey, with its low suicide rate, is low on Community (ranked 40th) but high on Social (9th).



There are many anomalies. Colorado, for example, comes out very well on Social and all the other sub-scales of Well-being, yet its suicide rate is 10th highest (tied with Nevada). New York  ranks in the bottom half on four of the five components, including Social, and in the bottom fifth on three of them (Community, Career, Financial), yet it has the lowest age-adjusted suicide rate among the fifty states.

The Gallup numbers do support the Durkheim explanation — not overwhelmingly, but enough for the first week of class, enough to open the door to social  explanations of what seems like a highly personal decision.

Let’s Write a Zeitgeist Hit

February 21, 2019
Posted by Jay Livingston

It’s easy to look back and see how a movie, TV show, or book was a massive hit because it fit perfectly with the spirit of its time. Maybe it expressed what we, all of us, were feeling, or maybe it gave us something we lacked. Think of those 1930s musicals, with Fred Astaire and Ginger Rogers, elegantly dressed and dancing their way through sets that dripped with luxury.  Perhaps they were so popular because “their musicals offered the purest form of escape from the woes of the Depression, a fantasy of the 1920s seen through the darker prism of the 30s.” (John Rockwell in the New York Times, “Escaping Depression? Just Dance Blues Away.”).

The implication is that there is a zeitgeist tide in the affairs of culture which taken at the flood leads on to fortune, or at least a 15 Nielsen. They’re pretty much the same thing. All you have to do is suss out the zeitgeist.

I had thought that people in the business would be skeptical about this way of thinking. Old Hollywood hands who have a lot of experience in actually making movies and TV shows know how hard it is to create a hit, to know what the public will respond to. Try to imitate a hit by incorporating those elements in it that seem to have resonated with the audience, and you often fail miserably. As screenwriter William Goldman famously wrote in 1983, “Nobody knows anything.”

I had thought that sociologists would be skeptical about this way of thinking. They would be familiar with Wendy Griswold’s 1981 AJS article showing that the content of novels published in the US in the late 19th century may have had more to do with the economics of publishing rather than with a supposed cultural transformation. It was the change in copyright laws, not the feminization of American culture.

Ken Levine (rhymes with divine) is an old Hollywood pro, mostly as a writer — Cheers, M*A*S*H, Frasier, Simpsons, and so on. He also does a weekly podcast (“Hollywood and Levine”). I hadn’t listened to it in a while, but the episode title “How SEINFELD Got on the Air”  made me curious. It turned out to be a conversation with another old Hollywood hand, Preston Beckman, whose metier is scheduling. He knows not only how Seinfeld got on the air but why it was on the air Wednesdays at 9:30. He used to blog anonymously as “The Masked Scheduler.” He also has a Ph.D. in sociology from NYU.*

The entire conversation is interesting. Here’s the part that includes the word zeitgeist. They are discussing the success of “American Idol” and “24."



Here’s a transcript, somewhat edited.

KEN LEVINE: Back in 1963, when Kennedy was assassinated, the country needed something to get out of its funk. And the Beatles came along at just the right time a couple of months later.And in a sense I always felt that “American Idol” was similar in that it was after 9/11. It came along and we needed something positive to focus on. And that became the zeitgeist hit.

PRESTON BECKMAN: I totally agree with you. I totally agree. I don’t think anybody at Fox thought it was going to be what it was going to be.  And afterwards, thinking about it — and maybe my background as a sociologist before I went into this business. . . . I think the country needed something.

What was great about American Idol is that it put control of the process in the hands of the viewer. So after seeing the devastation and everything we had seen, it was like “OK, I have input into this. I have some control over this event.

The pilot episode of “24” was completed in time for the opening of the fall TV season in 2001 but was delayed because Fox was broadcasting the baseball playoffs. Then came 9/11. 

PRESTON BECKMAN:  We actually had to edit the pilot because there was a scene of a plane being blown up. That was another situation where we didn’t know whether this was going to be rejected because of what had happened or going to be embraced, and fortunately I think the casting of Kiefer Sutherland had a lot to do with the success of the show.

The Hollywood pro and the sociologist-turned-Hollyword-pro agree: It’s the zeitgeist — what the country needed. “American Idol” offered “something positive,” something that gave viewers control at a time when people’s sense of control over their lives and their country had been shaken. It was, says Levine, a “zeitgeist hit.” The zeitgeist was there; the Idolators just figured out a way to cash in on it. Apparently, William Goldman was wrong. Somebody knew something.

But Beckman, though he seems to be unaware of it, says something that’s much closer to Goldman’s view. Nobody at Fox expected “American Idol” to be such a huge hit. The same goes for “24.” Before the show aired, “we didn’t know” if it was going to be a hit. It’s only in retrospect that Levine and Beckman can construct the zeitgeist connection. Even then, Beckman seems to be giving greater weight to casting decisions than to the post-9/11 zeitgeist.  It’s only in retrospect that we can look at the attributes of these shows, match them up with elements of the zeitgeist, and then “predict” their success.

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* The title of his 1981 dissertation is “Predicting Television Viewing: an Application of the Box-jenkins Methodology for Time Series Analysis to Levels of Television Usage in the United States (1966-1975).”